Paul Nderitu, the man who has won nearly everything in Kenya’s brand promotions: How I do it!

Paul Nderitu has won nearly everything in Kenya’s brand promotions. He has won phones (iPhone 8, Samsung Galaxy Note 10, Samsung Galaxy Tab 7, Samsung Galaxy Pocket, Cubot P11) decoders (DSTV and StarTimes), a house, fuel worth Ksh5, 000, six goats, a refrigerator, exquisite vacations, and much more. He is a serial winner.  

All these winnings come from brands respected in Kenya such as Samsung, Safaricom, Cytonn Real Estate, Jumia, I&M Bank, Mabati Rolling Mills (MRM), Capital FM, KiliMall, Chase Bank, LG, Heineken, StarTimes, Masoko, Nivea, among others.

Paul Nderitu, who goes by the Twitter username @PNderitu1, emerged winner in the competitions on diverse dates between 2013 and 2019; six years (and counting) of constant victory in competitions participated in by thousands of Kenyans daily.

Could it be that he is lucky, he is a fraudster, or he is being paid by the said companies to pose as a winner at a fee? He denies two of the three speculations – that he is receiving money for pictures and that he is a fraudster. Paul Nderitu admits to one possibility: that he is just lucky.

“I frequently check on brands’ pages to see if there are competitions to participate in. I have been doing this since 2013, hence I know which brands are likely to post competitions,” he told K24 Digital in an interview on Saturday, November 23.

Paul Nderitu’s name trended on Twitter a better part of Saturday, with users wondering why it is only him who wins nearly everything in every brand competition in Kenya.

“Honestly, I was shocked to see my name trending [on Twitter], but I have reacted to it positively; everyone is entitled to air their own opinion,” he says.

But, what does he do for a living; who is he?

“I am a banker; born in Kijabe, raised in Naivasha. I am the third born in a family of four siblings,” he says.

And, as he always been lucky in life like he is in brand promotions?

“Let us say most of my life, some days, things don't go right but I never lose hope, I live one day at a time.”

That’s the little, or much, we could get out of Paul Nderitu in an over-the-phone interview.